The first time I used YouTube for one of my clients I did something that made the label go "what"?

My thinking is that social media marketing is about reality not regurgitating produced music videos. that being said I embarked on a series of videos for my client.

In this video I talk about the reality check in using social community marking tactics. It's NOT so much about your music video as it is what's going on behind the scenes.

Remember, your fan or the potential new fan is real interested in who you are after they fall in love with your music.

SMO (Social Media Optimization) is very important as is SEO. Being able to tie in both methods with cool videos about you or your band will make a huge difference.

But at the end of the day, it's the smaller bits of information that is just as important than a complete music video. The video explains it a bit better.