Saturday, February 14, 2009

Pricing Structure and Business Model of an Online Startup

Corey Webb and Leo Larkpor of MogulTunes discuss the ins and outs of turning their unique online music distribution and market research business into a going concern with actual income, and how they go about pricing the music that they service to their subscriber base. They also describe the advantages that their client-based system for garnering feedback on new music has over the traditional callout model, and what this means for independent artists that contract with them.

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