The only thing I can say about this video is that the human touch is still number 1.
The sterility of email and text and all the other non-contact options grow, you would be surprised how well just picking up the phone still works.
In starting music marketing for my clients the first thing I do is pick up the phone and talk to the band members or artist, their camp and then make the calls to the people I think can help.
Another great thing about the call, there's no junk email box it will go straight to and get lost......unless you always make it to their answering service.
But even then, the will get your name before the hit 9 for erase. Than at that point you can start with the emails.
You'd be surprised how many people never do this. i find that in most cases they don't trust their communication skills. If that's the case, get someone else to do it for you.
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