A very successful music marketing technique is artist or bands supporting each other. even if they are in the same music style possible competing for fans, many bands together bring many fans.

Though music marketing is war for the dollar, there are huge case studies where like minded/sounding acts touring together expands the fan base.

Most of you are not surprised by the last statement but many of you don't really understand how this works.

Well now there's a new boost to the indie support and that the indie band fan opening up internet radio stations to promote bands that they like.

In this video it sounds more like a stoked rant about how the core growth of the indie movement is based on supporting everyone in the business. From that point the consumer will decide with whom to follow.